Hotel Revenue Management: What It Is and the 4 Service Pillars That Grow Revenue

Revenue management is the practice of using market data, dynamic pricing, and multi-channel distribu...
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What Is Dynamic Pricing? A Guide for Hotels & B&Bs

Dynamic Pricing refers to a pricing strategy that adjusts room rates in real time—either automatical...
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What Is RevPAR? A Guide to the 3 Core Lodging Revenue Metrics

RevPAR (Revenue Per Available Room) is one of the most important metrics for measuring lodging perfo...
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OTA Management for Hotels: What It Is + 5 Tactics to Boost Visibility and Bookings

An OTA (Online Travel Agency) refers to online booking platforms such as Booking.com, Agoda, Expedia...
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Increase Direct Bookings, Cut OTA Fees: Direct Booking Techniques Every Hotelier Must Know

Direct Booking means a guest completes a reservation directly on the property’s official website ins...
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Event & Seasonal Pricing: 4 Principles to Adjust Room Rates

"Event-based pricing" refers to the strategy of adjusting room rates according to peak and off-peak ...
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Revenue Management vs Traditional Pricing: The Pricing-Mindset Shift

The biggest difference between Revenue Management and traditional pricing lies in whether "the price...
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Does a Small Hotel Need Revenue Management?

Revenue management is often assumed to be the preserve of large hotel chains, but for small hotels w...
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What Hotel Occupancy Rate Is Actually Healthy?

Occupancy rate (rooms sold ÷ rooms available) is the metric hoteliers look at most, but the "...
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